Complete Data Lifecycle Management & Traceability
Achieve end-to-end visibility and control over your data products and processes




















Transform data chaos into a governed, traceable, and reusable data ecosystem
Our platform provides complete lifecycle management from raw data ingestion to certified data products. With automated lineage tracking, impact analysis capabilities, and data product certification, you gain full visibility into how data flows through your organization.
This comprehensive approach enables confident data governance, faster troubleshooting, and the creation of reusable, quality-assured data assets that drive organizational efficiency and trust.

Key features of our Data Lifecycle Management & Traceability solution
Tale of Data provides end-to-end lifecycle management, allowing you to track, govern, and optimize your data from ingestion to certified data products. With built-in lineage, impact analysis, and certification tools, your teams gain full visibility into data flows, streamline governance, and ensure the reliability and reusability of your data assets across the organization.
Seamless navigation
You no longer need to remember where your datasets are, which data workflows are connected to them, and which dashboards do they impact. All this is available at a moment's notice and allows you to view and navigate with ease and precision.
Table Data Lineage
Visualize the complete flow of data into and out of any table. Get instant clarity on how data is sourced, transformed, and distributed across systems with full traceability.
Downstream Lineage
Track every downstream use of a dataset in one view. Easily identify the impact of changes or quality issues thanks to pre-built “what if” scenarios. Understand every step your data takes across tables, processes, and dashboards.
Upstream Lineage
Trace any chart, metric, or dataset back to its origin. Know exactly where the data came from and which sources or processes contributed to it all in a single click.
Monitor Data Quality KPIs
Produce Data Quality KPIs to your specifications automatically and monitor them over time with no effort. Your Quality Control will ensure Data Products produced with Tale of Data remain on-target and on-quality.
Data Enrichment
Increase the value of your Data Product by putting more information on each line. With powerful enrichment tools you can additional fields from a repository or another data set, with options to select and reorder fields.
Advanced Enrichment
Use fuzzy, phonetic, or proximity matching to link your datasets with large external reference sources. Instantly convert massive repositories into enrichment engines to augment and contextualize your data at scale.
Time Series
Combine powerful window functions with other Data Quality tools to seamlessly isolate anomalies, remediate and process measurement data from huge time series volumes.
Product Benefits
Integrate
Seamless integration of AI and No-Code technology for effective data refinement.
Collaboration
Shareable
Visualize
Powerful
Quality
Achieve superior data quality faster and at a lower cost, while demonstrating the tangible value of investing in data excellence.
Intuition
Organized
Aligned
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